How to find your business model
A business model describes the basis upon which a business creates, provides and gets value.
Nowadays you can find very different business models, given how there have always been new types popping out along history. As a curiosity, the oldest and basic is the shopkeeper. This model is setting up a shop where the potential clients might be at and offer up a product o service.
The easiest manner, in my POV, to understand the business model of a business is to split it off into 8 modules:
A business serves one or more market segments.
Its goal is to solute the clients’ problems and satisfy their needs via value suggestions.
The value suggestions reach the clients through communication, distribution and selling channels.
Relationships with clients
The relationships with the clients are established and maintained independently in the different market segments.
The income sources will be generated when the clients acquire the offered value suggestions.
Resources & activities
The resources are the necessary actives to offer and proportion the elements previous describe via some key activities.
Sometimes these activities are outsourced and some resources are obtained off-business.
The different elements of the business model confirm the cost structure.
By meeting each point above you can find the business model of your business or the competency.